怪只怪，Olé体育新闻太过吸引

文/Aoi @顶尖文案TOPYS

值得纪念的时刻，你兴冲冲地让别人帮你合影，却发现他在看电视！

勃然大怒？没办法，怪只怪，Olé体育新闻太过吸引人。

人物兴奋的表情与现实的落差为平面加了分。

Advertising Agency: Young & Rubicam, Buenos Aires, Argentina
Photographer Producer: Fernando Costanza
Executive Creative Directors: Martín Mercado, Diego Tuya, Darío Rial, Martín Goldberg
Art Director: Iván Zimmermann
Copywriter: Benjamín Tornquist
Account Director: Pilar Araus
Agency Producers: Horacio Márquez, Mariano Payeres
Photographer: Eugenio Mazzinghi
Retouchers: Daniel Romanos, Gastón Cardozo
Executive Account Director: Eugenia Slosse
Account executive: Santiago Cony Etchart
Account Assistant: Diego Testa